简介
通过跟踪趋势、分析和解释消费者行为,Mintel trends可以帮助您了解文化、市场和品牌的变化,从而更有效地瞄准消费者。
信息类型:商业新闻、行业统计数据、行业信息
涵盖国家和地区:全球
时间跨度:2010-
语言:英文/中文
访问方式:在线+密码
Summary:
By tracking trends, analyzing and interpreting consumer behavior, Mintel Trends helps you understand changes in culture, markets and brands so you can target consumers more effectively. Mintel Trends observes the cool, the contrary and the innovative from around the world, but takes it one step further, validating the findings with a substantial amount of quality consumer dataand grounding them for practical use.
Type of information: Industry statistics、Commercial News、Industry Information
Geographical Coverage: Global
Data range: 2010-
Language: English/Chinese
Access: Online
访问方式:
校内访问;校外访问: 联系馆员