李希琳教授于2022年获得芝加哥大学布斯商学院行为科学博士及工商管理硕士。李希琳博士主要研究方向是决策与判断、消费者行为与心理等方面。她的大量研究成果发表于多领域的国际顶级学术期刊，其中包括综合科学类顶级期刊《美国国家科学院院刊》(PNAS)，管理营销类顶级期刊（UTD 24, FT50），例如《管理科学》(Management Science)、《市场营销研究期刊》(Journal of Marketing Research)、《消费者研究期刊》(Journal of Consumer Research)；心理学类顶级期刊《个性与社会心理学杂志》 (Journal of Personality and Social Psychology) 和《个性与社会心理学通报》(Personality and Social Psychology Bulletin)。李博士多次在国际顶尖学术会议上进行过演讲，包括美国判断与决策学会与美国消费者研究协会组织的各项会议等。李博士曾任中欧国际工商学院营销系助理教授。

李希琳博士于2023年入选国家级海外高层次青年人才引进计划和上海市海外高层次人才引进计划。

决策与判断，消费者行为与心理

1. Hsee, Christopher K., Xilin Li, and Ying Zeng (forthcoming), “People Overshoot When Choosing Resource Pools,” Journal of Experimental Social Psychology. (equal contribution)
2. Qiu, Tian, Xilin Li, and Jingyi Lu (forthcoming), “The Mere Audience‐Size Effect: How Incidental Audience Non‐Normatively Influences the Perceived Product Quality,” Journal of Behavioral Decision Making.
3. Hsee, Christopher K., Alex Imas, and Xilin Li, (2025), “How Framing Influences Strategic Interactions,” Management Science, 71(4), 3013-3025. (equal contribution)
4. Li, Xilin and Christopher K. Hsee (2025), “Blaming the Strawless Brickmaker: Constraint Neglect in Judging Decision Quality,” Journal of Behavioral Decision Making, 38(1), e70006.
5. Wang, Shu, Xilin Li, Chengyue Huang, and Christopher K. Hsee (2025), “The Nation or The Leader? Exploring the Effect of Framing in News Coverage of International Conflicts,” Judgment and Decision Making, 20, e10.
6. Li, Xilin, Christopher K. Hsee, and Shu Wang (2024), “Cherry‐Picking Tolerance About Untruthful News,” Journal of Behavioral Decision Making, 37(5), e70003.
7. Li, Xilin, Christopher K. Hsee, and Ed O’Brien (2023), “‘It Could Be Better’ Can Make It Worse: When and Why People Mistakenly Communicate Upward Counterfactual Information,” Journal of Marketing Research, 60(2), 219-236.
8. Hsee, Christopher K., Ying Zeng, Xilin Li, and Alex Imas (2023), “The Psychology of Negative-Sum Competition in Strategic Interactions,” Journal of Personality and Social Psychology, 125(4), 720-729.
9. Yang, Yang, Xilin Li, and Christopher K. Hsee (2023), “Relevance Insensitivity: A Framework of Psychological Biases in Consumer Behavior and Beyond,” Consumer Psychology Review, 6(1), 121-132.
10. Hsee, Christopher K. and Xilin Li  (2022), “A Framing Effect in the Judgement of Discrimination,” Proceedings of the National Academy of Sciences of the United States of America, 119(47): e2205988119.
11. Li, Xilin and Christopher K. Hsee (2021), “The Psychology of Marginal Utility,” Journal of Consumer Research, 48(1), 169-188. 
12. Hsee, Christopher K., Ying Zeng, Xilin Li, and Alex Imas (2021), “Bounded Rationality in Strategic Decisions: Undershooting in a Resource Pool-Choice Dilemma,” Management Science, 67(10), 6553-6567. 
13. Li, Xilin, Christopher K. Hsee, and Li Wang (2021), “Incivility Awareness Could Save Lives,” Behavioral Science & Policy, 7(1), 1-8.
14. Yang, Yang, Christopher K. Hsee, and Xilin Li (2021), “Prediction Biases: An Integrative Review,” Current Directions in Psychological Science, 30(3), 195-201.
15. Li, Xilin and Christopher K. Hsee (2021), “Free-riding and Cost-bearing in Discrimination,” Organizational Behavior and Human Decision Processes, 163, 80-90. 
16. Li, Xilin, Christopher K. Hsee, and Li Wang (2021), “People Adapt More Slowly to Social Income Changes Than to Temporal Income Changes,” Journal of Experimental Psychology: Applied, 27(1), 46-56. 
17. Miao, Peng, Xilin Li, and Xiaofei Xie (2020), “Hard to Bear: State Boredom Increases Financial Risk Taking,” Social Psychology, 51(3), 157-170.
18. Li, Xilin and Christopher K. Hsee (2019), “Beyond Preference Reversal: Distinguishing Justifiability from Evaluability in Joint versus Single Evaluations,” Organizational Behavior and Human Decision Processes, 153, 63-74. 
19. Li, Xilin and Christopher K. Hsee (2019), “Being ‘Rational’ Is Not Always Rational: Encouraging People to Be Rational Leads to Hedonically Suboptimal Decisions,” Journal of the Association for Consumer Research, 4(2), 115-124.
20. Zhou, Haotian, Xilin Li, and Jessica Sim (2019), “Conflating Temporal Advancement and Epistemic Advancement: The Progression Bias in Judgment and Decision Making,” Personality and Social Psychology Bulletin, 45(11), 1563-1579. 
21. Hsee, Christopher K., Yang Yang, and Xilin Li (2019), “Relevance Insensitivity: A New Look at Some Old Biases,” Organizational Behavior and Human Decision Processes, 153, 13-26. 
22. Li, Xilin and Xiaofei Xie (2017), “The Helping Behavior Helps Lighten Physical Burden,” Basic & Applied Social Psychology, 39(4), 183-192.